WenBuidl / KE / Nairobi / Start a personal care assistant business

Start a personal care assistant business in Nairobi

AI replies, scheduling, reminders, and follow-up. Here is what it costs to start, what you could charge, and what it might earn.

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The numbers

Startup cost

KSh 12,075 to KSh 56,350

Typical price

KSh 2,616 per visit

Could earn

KSh 209,280/month

Time to first revenue

Medium

Difficulty to set up

Medium

Repeat customers

High

Premises

Not needed

Can start solo

Yes

Can start part-time

Yes

What it could earn

Three ways to run the same business. Illustrative scenarios built from the assumptions shown, not earnings you should expect.

starter

KSh 62,784/mo

KSh 2,616 × 2 visits × 12 days = KSh 62,784/month

Part-time while still employed, three days a week

established

KSh 209,280/mo

KSh 2,616 × 4 visits × 20 days = KSh 209,280/month

Full-time solo, a settled round of repeat customers

scaled

KSh 402,864/mo

KSh 2,616 × 7 visits × 22 days = KSh 402,864/month

A second pair of hands, or a denser round with less travel

Ways to run it

The same trade, priced and staffed differently. Which one you pick sets the ceiling.

Directly employed

One client employs you, no registration needed

Agency model

Several clients, but CQC registration first

Who pays for this

Disabled adults using direct paymentsOlder people at homeFamilies arranging care

Why this works in Nairobi

Demand in Nairobi is strong, and the work is largely repeat customers. Setting up is a bit of work, and you could be paid for your first job within a few weeks.

Where the first customers come from

  1. Disability support organisations
  2. Care matching platforms
  3. Referrals from families
  4. WhatsApp Business
  5. Local Facebook groups
  6. Jiji Kenya

Before you take on work

  • Public liability insurance
  • Enhanced DBS check
  • Personal care supplied through an agency is a CQC-regulated activity and must be registered; a directly employed assistant is not
  • Safeguarding and moving-and-handling training
  • Medication support needs written authorisation and a record

Rules vary by council and by country. Check what applies where you are.

How WenBuidl helps

Tell Buidlr what you want to build and it sets up the business: your own page, quoting and booking, a CRM that remembers every customer, invoicing, and an assistant that answers and follows up while you are on a job.

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